Odisha Tourism has an all new way to attract tourists to its state. Now that rail and air transport has been severely affected due to the ongoing pandemic, the state tourism department is planning to promote road trips in Odisha. The campaign called Road Trip To and Through Odisha, will be promoted if the situation looks better by October this year.

The tourism department is looking to better the tourism situation in Odisha post COVID-19, and so the road trip campaign is going to be a major breakthrough in this regard. According to the state tourism secretary Vishal Dev’s statement to TOI, bordering states such as West Bengal, Chhattisgarh, Jharkhand, and Andhra Pradesh would be targeted. So, tourists from Ranchi, Kolkata, Raipur, Visakhapatnam, Bilaspur, Jamshedpur, and Bilaspur are going to be invited for road trips to Odisha. There’s also going to be some attractive packages for these travellers.

The road trip campaign may come out in October if everything goes well and the virus situation gets better in India. Currently, a lot of interstate borders are sealed, thus making it hard to do road trips into other states.

Odisha tourism is planning to promote road trip post COVID-19

Vishal Dev further said, “Assuming that the Covid situation improves in the next few weeks, the flights and trains to Odisha may resume. But tourists may hesitate to take air and rail travels anytime soon. So we conceptualized the road trip to capture the domestic tourist market of our neighbouring states.”

The tourism department of Odisha is going to arrange accommodation, and sightseeing for those travelling by road to and through Odisha. Currently, the hotels that are operating in the state are doing so in a restricted manner. There is also a plan to do virtual road shows by roping in tour operators from neighbouring states.

Odisha has 28107 confirmed cases of COVID-19, and 154 deaths. Out of these, 17374 people have recovered as of now.

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